10 extremely useful tools for Content Writers and Bloggers

Gone are the days when marketing meant getting in touch with the customers and forcing your product on them, by using spam, online ads and paid campaigns. Customers today, prefer brands that provide quality material in terms of blogs, eBooks or web seminars that benefits them before deciding to use your product/service to solve their problem.

If you provide quality content, it will make your customers develop a sense of trust in your company and establish you as an influencer in your field. This approach works because it’s real, organic and it’s here to stay.

  1. ly: We all know we love infographics, however creating them is one tough business. With Easel.ly’s customizable templates, you can create stunning infographics in just a fraction of a time!
  2. Grammarly: One of the best grammar checker apps out there – Grammarly is the perfect editor ensuring all your “i”s are dotted and your “t”s crossed. One of the most basic rules of great marketing is to provide error-free, great content that’s flawless and perfect in every way leaving no room for poor grammar or spellings.
  3. Gravity: An extremely powerful personalization tool, Gravity allows you to target content according to the demographics of each user. It also collaborates with top 50 most powerful companies on web, ensuring your content attracts the right type of viewers.

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  4. Hubspot’s: Making new posts several times a week is your ticket to success, however this can be quite tedious specially if your content team is small. Hubspot’s Blog Topic Generator is a helpful tool that allows you to type three keywords and then automatically generates topics around them which you can write on.
  5. Hemingway Editor: Make your writing bold and clear. Regardless of your answer, you can use the Hemingway Editor to your advantage. With the help of this easy to use tool, it won’t be long before you’re creating high quality content marketing strategy with simple sentences and no errors.
  6. Kingsumo Headlines: KingSumo Headlines is designed with the intentions of helping you increase readership by attracting more clicks and keeping people on your website longer.
  7. Google Analytics: Most people think about this tool as one that can provide analytics data, such as the number of visitors to a website, top sources, top keywords, and the like. But remember, some of this data can be used to help you create higher quality content marketing efforts.
  8. Word Counter: Long form content provides a greater opportunity for driving more traffic.
  9. Powtoon: Powtoon creates custom animations and videos, which is another way to create unique content. While it isn’t the easiest tool to use, it promises a professional result.
  10. Unsplash: Avoid an expensive takedown notice or invoice from Shutterstock or Getty by using the glorious, high quality and copyright free images from Unsplash.

It’s easy to realize the importance of putting enough time, money, and resources into your blogging strategy. But remember this: there’s a difference between blogging and blogging with a purpose. If you want your words to generate positive results, it’s time that you focus on the quality of your content marketing strategy.

Hope you liked the blog!!

Reach out to us at sales@retweaks.com

http://www.retweaks.com

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Understand UI in 7 Simple Points

A website is much more than a group of pages connected by links. It’s an interface, a space where different things — in this case, a person and a company’s or individual’s web presence — meet, communicate, and affect each other. That interaction creates an experience for the visitor, and as a web designer, it’s your job to ensure that experience is as good as it can possibly be.

And the key to that is to think about your user first, foremost, and always.

Simplicity

A quality user interface is made up of necessary elements that are logical and concise. While you are working on the design of your interface, ask yourself “Does the user really need this to compete their task?” before adding features and content. Limit your interface to the items that are essential for the user. Don’t add items just to feed your ego, but rather, focus on the quality of the user experience.

Clarity

Clarity is one of the most important attributes of any user interface. Keep in mind that your user interface exists for the sole purpose of facilitating users interacting with your system. To do this it must clearly communicate with users. If users can’t figure out how to use your interface easily they will become frustrated and abandon the experience.

Consistency

With your user interface, you will want to maintain consistency throughout the entire experience. Consistent interfaces will allow your users to rely on and develop usage patterns that will improve the experience. People crave consistency and you should give your users the opportunity to be proven correct when they rely on it.

Maintain language, layout and design throughout your interface. By doing so you make it easier on your users to understand how things will work, increase their efficiency and improve the user experience.

Familiarity

Your interface will feel familiar if users don’t have to think how to use it because they already understand it. When users are familiar with something, they know what to expect and don’t have to think about what to do. Because of this, work to identify areas of your design where you can leverage familiarity to make interacting with your system easier for your users.

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Visual Hierarchy

One attribute that is often overlooked but is important is a quality UI is designing your interface so that it allows users to focus on what is important. If you try to make everything look important you just create information overload and reduce the quality of the user experience. The contrast between the different sizes, colours and placements of elements should work together to give a clear understanding of your interface and what a user should do. A well designed visual hierarchy reduces the appearance of complexity and helps users accomplish their tasks.

Efficiency

Your user interface is how a user will get to where they want to go and do what they want to do. A quality user interface allows users to perform tasks with speed and ease, in other words, it operates with efficiency. One of the best ways to improve the efficiency of your interface is through task analysis.

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Responsiveness

When it comes to the responsiveness of an interface, you want your interface, and the system behind it, to work fast. Users easily become frustrated having to wait for a web site to load for instance.

Additionally, when you think about responsiveness you should also think about your interface responding to users. Your user interface should provide feedback to the users. Let your users know what is happening and that their effort to engage with the interface has been understood.

Hope you found the blog useful!

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